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Lululemon’s Global Run Day Will Get You Up And Moving

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Lululemon may have been synonymous with yoga and those leggings that were buttery soft to the touch, but in recent years the boutique brand has made a name for itself in the running industry, with carefully designed garments specifically designed to cover the distance at any speed manageable for men and women. Not only does the company make sure that we look and feel good on the run, but they also go to great lengths Make sure we have support on our fitness journey and celebrate the thrill that comes with being active. If the lockdown taught us anything during the global pandemic, it is that if we take our time and prioritize our health, our sanity will thrive.

If you haven’t already put it on your calendar, June 2nd is Global Runny Day, a worldwide event that celebrates the power to put one foot in front of the other. As many have noted in this climate where the gym closes every two weeks, running is a workout that tests you not only physically, but also mentally and emotionally. So that no one but yourself is held responsible for how far you go and how hard you exert yourself, sport offers a cathartic release of emotions.

Nikki Neuburger, Chief Brand Officer at Lululemon, explains: “At Lululemon, we want running and runners to feel different. We want them to feel their best in their product to solve real problems they face. We want them to be inspired by our ambassadors who are redefining what it means to be a runner and we want them to feel invited and included to take part. “

Neuburger adds, “On this global running day, we encourage everyone to find out what running brings into their lives – whether it’s time to think, connect with friends, take a moment of breath, or make a new personal best. For me, running is an invitation to start moving every day, outdoors and with nothing but opportunity in front of me. “

It goes without saying that on June 2nd, as you prepare for Lululemon’s Global Running Day, your fitness level, speed, or skill doesn’t matter. Whether it’s your first rewind or you want to hire a new PB on your local 5k route, the most important thing is that you are out there, breathe and feel the movement. All you need to do to participate is a 10 minute walk, jog, or wheelchair activity and of course, if the endorphins are flowing, definitely keep running or walking. Due to its virtual nature, you can attend the event from anywhere in the world. More than 184,760 participants have already registered.

To attend the event, simply register with Strava and share your experience in your Instagram stories. You can take a photo on the run or a video of you tagged @lululemonausnz. And if you feel particularly inspired, share your thoughts on a question Lululemon asked on this global running day: “What is running in your life?” Lululuemon will share your stories, which makes it a great opportunity to get in touch with other like-minded souls and to experience the common perspectives and the sense of community that sport promotes.

For more information on Lululemon’s Global Running Day, visit the Event page here.

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Men’s Health

Mojo, a men’s sexual health startup that’s pushing therapy not pills, gets $4.4M seed – TechCrunch

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In the past few years, a number of sexual health startups have sprung up to offer men discreet help with the uncomfortable problem of erectile dysfunction. Companies like Numan and Roman. But “help” in this context usually means getting medicines like Viagra more easily.

The British startup Mojo is taking a different approach. A subscription service has been developed to support men’s sexual wellbeing by providing direct access to specialized therapies – in collaboration with professional psychotherapists to offer online courses that are considered a longer-term solution to male sexual health problems, rather than just some too popping blue pills.

This approach means that Mojo is within a broader digital health trend where the smartphone in the pocket of app makers is used to provide targeted, non-pharmaceutical support – be it for insomnia, dietary needs, musculoskeletal disorders, mental health or even sexual wellbeing. Being. (The latter category also includes specific apps for women.)

The idea behind all of these startups is to offer people a viable alternative to big pharma. (And hopefully eat some of the pharmaceutical company lunch at the same time.)

Mojo’s support platform caters to a spectrum of problems that can affect men and have links to their sexual wellbeing – with digital programs that target not only erectile dysfunction but other sexual problems like porn addiction or anxiety in general are.

So it could be an interesting “start” – encouraging men to explore broader psychological problems by using support services. (Men are a notoriously difficult group to get into therapy, but erectile dysfunction is likely a trigger for many therapy-shy individuals to seek support.)

Mojo’s quarterly subscription service (costs £ 49 / $ 68 every three months) provides access to professional resources that Mojo describes as “out of the reach of the most”. It also describes its app as a “virtual coach” – with the aim of “encouraging men to get their erections back and have great sex without resorting to a drug approach”.

The digital support package includes video courses and exercises, therapy podcasts and meditations, and live events – including the ability to connect directly with Mojo’s expert panel on sexual health and the wider community of men who use the app. An engaged community reduces the stigma men can feel when discussing intimate health issues – since other users are likely to have similar issues.

The startup, which was founded in 2019, claims to have registered “almost” 50,000 users in 36 countries.

It announces seed funding today to step on the growth gas.

The £ 3.25 million ($ 4.4 million) round is jointly led by London-based early-stage fund Kindred Capital and Octopus Ventures. The angel investors in the round include some well-known names from the European startup world, including Tom Blomfield (Monzo), Julien Callede (Made.com), Ian Hogarth (SongKick), Freddy Macnamara (Cuvva), Alex Rose (Let’s Do This) and Errol Damelin (Wonga).

Kamran Adle, health investor at Octopus Ventures, commented on the seed funding in a statement:

Taboo topics in the health sector are still a central issue for us, as there is often a high latent demand due to decades of underinvestment. Men’s sexual health is a perfect example of this and offers Mojo a great opportunity to challenge the stigma and move beyond pills to a much broader, sustainable and scalable solution.

In another supportive statement, Maria Palma, General Partner at Kindred, added:

We firmly believe that Mojo’s strong founding team can redefine the conversation about male sexuality and vulnerability. It is clear from their early evangelical user base that they have created a product that will resonate with men around the world and help them transform their confidence, relationships, and everyday lives.

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Men’s Health

The Inchworm Exercise Is an Effective Abs and Hamstrings Move

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If you’ve ever played a sport – even if it was just youth soccer or a leisure club – you’ve likely gone through a series of warm-up exercises that included a movement called inchworm. The maneuver is accessible to all types of people (including wild kids), and it’s even more effective than you might have guessed if you kept moving through the moves before your workout or competition. The key to getting the most out of the exercise is to focus on every single detail.

For Men’s Health Fitness Director Ebenezer Samuel, CSCS, the inchworm is a great opportunity to work out your abs in ways that go beyond your typical crunch-to-static plank combo. “Every now and then you need a different kind of core movement,” he says. “Not a move that will make you tired or make your abs feel fried, but a move that will help your abs feel great, that will help you challenge a bit of stability, that will and will help warm your core Might challenge your multiplanar stability a little more than you might think. ” Along with the benefits to your core, you’ll also move more than other static stretches and stretch your hamstrings more than you might expect.

Those are some of the advantages of such a seemingly basic exercise – not to mention that you can do this exercise almost anywhere without the need for equipment. Just find enough space to take a plank position and you’re good to go.

Men health

Before you recreate the inchworm of your youth, however, take a moment to learn the subtle keys of exercise from Samuel and Men’s Health Fitness Editor, Brett Williams. This is how you get more out of your training.

How to do the inchworm

Keep your legs straight – until you can no longer

To get the nice hamstring stretch that we are looking for at the beginning of the exercise, you need to keep your legs straight. Start with your feet just over shoulder width apart, then hang from your hips to bend down and place your hands on the floor. As you descend, you want to keep your legs as straight as possible – but for some people, this means bending your knees. That’s a good thing. Everyone has a different level of flexibility.

But the goal is to give up the squat. “You want to get as far as keeping your legs as straight as possible because the straighter you keep them, the more you’re going to get that really good hamstring stretch,” says Samuel.

Go slow it down

The inching to which the name of the move refers is created when you move from a stooped position onto the plank by moving your hands forward. This is where most of the benefits come from. But you don’t want to rush it or you’ll throw yourself off balance. Go slow

“This is the part where you can explore your core a little and explore the stability of the core,” says Samuel. However, it’s important to make sure the raised rump remains stable when you put one hand in front of the other. “I think about the hips and shoulders on the floor all the time,” he continues.

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Own your pushups

Once you’ve brought your hands to the end point, your focus shouldn’t let up. Now is your chance to get even more benefit from the exercise. When you’re in this spot, you’re essentially holding a plank.

As with a regular plank, there are a few things you can do to make the static position a great core move. First, be sure to keep your spine straight without rounding your back or squeezing your pelvis. Second, make sure you contract your glutes, core, and shoulders by squeezing these muscles.

Get it right up

Getting back to the starting position shouldn’t be as easy as just getting up. Instead, you should keep the focus until you get to the top.

“Let’s take the opportunity when we get up to use this as a chance to get your hips in proper extension,” says Samuel. “We’re essentially coming back from a Romanian deadlift.” Squeeze your glutes while standing, keeping your hips and shoulders straight, and stepping back with your hands.

Do you want to master even more moves? Check out our entire Form Check series.


Brett Williams, fitness editor for Men’s Health, is a NASM CPT certified trainer and former professional football player and tech reporter who divides his exercise time between strength and conditioning, martial arts, and running.

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Men’s Health

Boris Kodjoe On His ‘Personal’ Mission To Help Black Men Beat Prostate Cancer

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Presley Ann / Getty Images for Depend Brand

For actor Boris Kodjoe and his family, the motivation has always been there to make health and wellness a priority. Together with his wife Nicole Ari Parker and his siblings Patrick and Nicole, he recently launched a fitness app called KOFIT, which helps people find time to exercise in their busy schedules. Nicole also has a successful line of exercise headbands with her company Gymwrap to help women stop wearing their hair while exercising. Taking care of yourself, be it physically or mentally, has always been at the forefront of the Kodjoe household.

But the passion for motivating others to prioritize it in a similar way, especially men, grew significantly as the station 19 actor watched as people he loved battled prostate cancer.

“It was a personal push for me to get involved because one of my close friends and mentors went through a battle with prostate cancer. So I was very familiar with the difficulties and challenges we men face when we are given this type of diagnosis, ”he tells ESSENCE. “Then I found out that at some point one in eight men in the country will be affected, as well as one in four black people, which is just a very sobering statistic.”

Kodjoe decided to partner with Depend, the brand behind disposable absorbent underwear, and the Prostate Cancer Foundation to generate awareness during National Prostate Cancer Awareness Month and after. Depend’s products are used by many men with prostate cancer as urinary incontinence is a common consequence of treating men with the disease.

“Dependent makes so much. They donate up to $ 350,000 to the Prostate Cancer Foundation, ”he said. “I also did more research because another friend of mine, Robert Smith, worked with the Prostate Cancer Foundation to bring the Smith Polygenic Risk Test, a test specifically designed to diagnose early-stage disease in black people To recognize men who are again most at risk. So it was a very personal thing. ”

It’s an incredibly personal effort for another reason too. While his close friend and mentor beat prostate cancer, another recently succumbed to the disease. Kodjoe called the loss “devastating” and it was another motivation to highlight the importance of men who take prostate cancer screenings seriously. Men with an average risk of prostate cancer are recommended to start at age 50, while those at higher risk (e.g., based on family history) are recommended to start at age 45.

“Many men are affected. Lots of men in my circle, ”he says. “I want to use my platform to talk about these things because it’s important that we remove the stigma often associated with diseases like prostate cancer that men just refuse to talk about. The problem is that if we don’t talk about it, we won’t get any information. If we don’t educate ourselves, the numbers will just keep increasing. ”

One way people can help is by supporting research and resources like the Prostate Cancer Foundation and Depend’s Stand Strong for Men’s Health initiative. Another is that people are stressing the need for early tests and annual checkups with the men in their lives. He also recommends parents start early to sponsor practices that encourage boys to see doctors of all kinds on a regular basis. If such practices are prioritized now, they will continue to be prioritized later.

“These are some of the things we need to address, especially as black men and men who are considered pillars of strength in our communities,” he says. “Sometimes when we talk about these things and are vulnerable, we are afraid of being seen as weak. We have to overcome that. We need to talk to our healthcare providers, our doctors, and make sure we do the appropriate tests. ”

At a time when the pandemic has focused on the need for better self-care for everyone, the star hopes his efforts will help have the conversations necessary to save lives, especially since prostate cancer in the US is considered more aggressive was classified as Black Man.

“We just have to start talking about these things,” says Kodjoe. “We cannot shy away from these topics and continue this stigmatization because our lives are in danger. Our life is at stake. ”

To learn more about Kodjoe’s partnership with Depend and their work with the Prostate Cancer Foundation, visit the Depend website.

SUBJECTS: Boris Kodjoe Cancer Health and Wellness

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