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Men’s Health

Big Tech is finally seeing the dollar signs seniors represent



Big announcements from Apple on Tuesday – no more emergency anti-hacking updates. Apple is out with some shiny new phones and stuff of secrets.

One thing it announced is a new feature in iOS that takes care of how we walk or our gait. The idea is that it will be able to tell if anything has changed in a senior’s gait that could give an early warning of a fall.

Dominic Endicott is a partner and director at Northstar Ventures, which invests in Age Tech. He said Apple has already put a feature in their watches that can detect if you’ve fallen and help you call 911. The following is an edited transcript of our conversation.

Apple is demonstrating a prototype of what the Walking Steadiness feature (courtesy of Apple) contains.

Dominic Endicott: That other function really predicts the likelihood that you might fall at some point in the future. So it’s not like you’re about to fall, but your gait would mean this is an impending problem. And how to deal with that is probably a problem, isn’t it? For example, because you don’t want people to be afraid to do things and stop their activities because they may be more likely to fall. I think on a broader level the fundamental problem is that people live in houses that are not fit for their purpose, in streets that are inaccessible, and now we are trying to find a solution [this] with some technology solutions. We as a society should really think more about how to build walkable neighborhoods where people are walking, biking and being more active all the time. It is actually a better method. But since we don’t have that, that’s at least a really good technical solution.

Jed Kim: When it comes to technology and the elderly, it may be stereotypically difficult for them to get used to. Why is it so difficult for tech companies to make these things user-friendly?

Endicott: Well I think they focus on ease of use and by designing for everyone they are actually making great products for everyone, including the elderly, right? So I think they actually do a much better job than, say, non-tech companies. That being said, I think part of it is that older people tend to be slower to adopt new things, so just wait and see. They are often very budget conscious, and if a new product requires a new subscription it can hold them back – that’s the economic model. Even people who have a lot of net worth can be quite wealthy in relation to [owning] an expensive house, but they are often kind of tight on cash or are just very conservative in their mindset so they tend to be slower to adopt.

But with COVID-19 it was very interesting that, for example, many seniors jumped on Zoom, often paid for by someone else. So they didn’t have to pay to have cross-generational conversations with their grandchildren and children, and they are learning. They may not be as intuitive as a 15 year old, but they learn pretty quickly. I’ll give you my example: in my family, my mother, who is around 80, plays bridge online seven days a week and is very, very good. And you know, a year or two ago she was playing offline. She went to the local bridge club. I think the adaptability of people of all ages is not about whether they can or not, it may often be because, as you say, the product was not designed for them, including in some cases the pricing model.

Kim: Yes, it reminds me of my father. We taught him how to play some board games online and he played against bots. And he did that the longest. And the language that came out of him was shocking!

Endicott: Exactly exactly.

Kim: And how valuable is the age tech market? For example, is there a dollar number?

Dominic Endicott wears a dark blue blazer and a white shirt with a collar.Dominic Endicott (Courtesy Endicott).

Endicott: Well, I think the aging tech market is potentially huge, right? So you think of people over 50 [years old] own about three quarters of the total assets. And so there is a huge market, as AARP estimated in the US, that is easily $ 8 trillion. Globally, it could be $ 20 trillion. So it’s a huge, huge market in terms of total spending. I would argue that 95% of the age tech side of this really comes from the big tech firms, and it’s been pretty hard for venture capital to really gain a foothold, in part because older people are not tapping into the new consumer markets. They are not the early adopters. Also because many buyers of products for example Medicare, Medicaid, the [National Health Service] in the UK they are very slow buyers.

Kim: So what does it mean for this market to mature that Apple is adding this to its iOS?

Endicott: Well, I think what I saw two or three years ago is that the strongest players in age tech are already the established players and that if new companies fail to break out, they will increasingly dominate the Market. I think the other prediction I would make is that the largest customer base for many mainstream companies are the elderly. You will lose more and more of your mindset and your wallet, to the apples and the Amazons and the Airbnbs. For example, when you think of Airbnb, it started out as a kind of millennial product. But if you look at the fastest growing range of hosts, it is increasingly the elderly because they all have houses, but even more so, the number of guests is growing even more among the elderly. The over 60s are a very exciting group for Airbnb. So I think if you look at every tech company, they’ll likely turn into an aging tech company, but they’ll do it in a way that is very quiet. Because again, you’re not going to position yourself as an age tech company, but I think a lot of them will.

Kim: Are there any improvements over what we already have that would be particularly helpful for the elderly?

Endicott: I think there’s a lot of ambient technology out there. For example, if we get back to the core of this discussion, which is about gait analysis, you can certainly use a phone, but you can also use environmental technology which could be some type of camera or something that could measure how you are walking. So you don’t have to think about taking a device with you and you could already measure whether there is a problem. You know, when you look at what the Dutch are doing, where they create beautiful bike paths everywhere, they are becoming more and more timeless, right? The people who ride bikes in Holland are of all ages. In the United States, on the other hand, they are often younger, very fit people, and even they are at high risk of death. And that’s why older people don’t do that, they don’t exercise.

So, for me, the real elephant in the room is both the city and home, and the suburb isn’t really designed for aging. And as more people get older, this becomes a bigger problem. And I think it’s just as bad for younger people too, right? The fact that kids don’t ride bikes to school means that very, very early in life you build up age problems that will hit you when you’re in your 60s and 70s. So we really need to take a step back as a society. And even like the new infrastructure plans, they are not fundamentally changing that. They just put more money into building more roads in an old model that didn’t work and hope it turns out differently. I don’t understand why it will be any different this time. I think there’s at least a nod in the right direction, but we’re still heavily dominated by traditional infrastructure models.

Kim: As for cycling, all I thought about was that at least where I am, I see a lot of older people cycling. And I think there is no way I will ride my bike on the street. It’s way too hairy. So here in Connecticut, at least, it’s the older people who are a lot fitter than me.

Endicott: Well, and I think that’s going to be the real disruption with electric bikes because electric cars are cool, but they don’t fundamentally change the paradigm, do they? Electric bikes do this because they are starting to replace trips you used to make by car that you are now doing with an electric bike, and you do a certain number of exercises that will expand your range. I mean, this is probably one of the best examples of a product where the really early adopters are the elderly because they see a lot of value, especially middle-aged folks who can expand their range in terms of the length of time they cycle, like many Years you cycle, whether you go uphill. I think this is a really good example of a product where the older market is really making it, not to say younger people aren’t using it, but they don’t need it that much.

Related Links: More Insights from Jed Kim

Would you like to learn more about the age tech industry and how it is evolving? At The Gerontechnologist you can keep track of things. This site is maintained by an expert in the field. We have a link to an interview Endicott did with her. He shares a lot about investing in the industry.

If you want to learn more about Apple’s walking stability feature, we have a few links on how The Verge and Men’s Health work. The Verge has a little more to do with the concern that people are afraid of a possible fall alarm. Hopefully it doesn’t deter people from staying indoors and sedentary, which could actually increase their risk. It’s a balance. Men’s Health suggests that having gait data available when and when it is time to speak to a doctor is helpful. Often times, this type of analysis requires special appointments and equipment.

Walking stability isn’t the only age-related health feature update in the new iOS. There’s also data sharing that many believe can make communicating with health care providers easier. But will seniors do that? AARP surveyed people aged 50 and over last year. They had concerns about the large collection of health data, which includes information gathered from medical offices, websites, apps, and devices, and that the data can be shared and sold with little supervision. Here’s a quote: “More than half (57%) say the potential risks of corporate data collection outweigh the potential benefits.”

When we finally spoke, Endicott mentioned electric bicycles as an example of how seniors are becoming tech-enabled. The e-bikes make longer bike tours easier and can help you uphill. We have links to some related articles. cites a study that says that for people over 50, e-cycling can increase brain function more than normal cycling. Be careful anyway. A 2018 Guardian article looked at the increase in deaths from bicycle accidents in the Netherlands. It exceeded the number of people killed in cars, largely due to the increase in men over 65 who died in electric bicycle accidents.

Apple’s Other News … that happened. And yes, we will continue to talk about security on Marketplace Tech.

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Men’s Health

Lee Crooks ready to ‘Offload’ as Hull FC launch men’s mental health programme



Hull FC becomes the newest rugby league club to run Rugby League Cares’ offload program.

Offload is an initiative by former professional rugby league players with the aim of helping men improve and maintain their mental health and fitness.

The project has already been successful in a number of different clubs in Yorkshire and the Pennines and, through their foundation, the Black and Whites will be running a pilot project in the city.

The FC will play six hour-long “games” from the Community Hub at MKM Stadium with the help of former UK international Lee Crooks, who wants to use his own life experiences to help others in his hometown.

The program starts on Thursday October 7th and is open to all men over the age of 16. Sessions are offered to make the “squad members” comfortable when they want to share troubling issues or mental health issues.

Crooks will lead the program and over the course of six weeks he will use the rugby league as a platform to discuss topics like stress and coping, build positive mindset, analyze negative thinking and build resilience.

A part of Offload since its inception, the FC Hall of Famer is running a number of programs across the country and encouraging men who may be struggling to participate and get involved.

“It’s for like-minded men to come in and talk and discuss,” said Crooks. “We deliver slides and talk about various things.

Hull FC legend Lee Crooks.

“It’s just about getting people to come in and chat and talk about the problems they encountered in life or during lockdown, and it’s all provided by former rugby league players who have suffered from some mental health problems themselves.

“When I signed up for Hull, I got married when I was 17, and while I didn’t have a lot of rugby issues, I struggled with the family, being a husband and having two young children when I was 20.

“Because of the family side of things and the insecurity of being a father or husband, I struggled a little.

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“It is only when I look back now that I realize that that was the problem.

“I grew up in an area where talking about emotions was considered a sign of weakness, and I think a lot of people still do.

“Men don’t talk about their problems as much as they should, and the biggest statistic we publish is that 78 percent of all suicides are male, the ones if you can’t get it off your chest.

“Many workshops are about what I have overcome and what people can do for coping mechanisms from a mental health perspective.

“Just being able to do the workshops has really cleared up the backlog of things that I’ve had in the back of my mind for some time.

“You don’t have to be a rugby fan, you can play rugby yourself, but if you want to come down and talk and get rid of something, we’ll try to discuss things.”

For more information on Offload and to register, please contact Crooks at

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Men’s Health

Africa: Modern Masculinity in Africa – Pressures, Expectations and Breaking the Mold



From juggling the traditional and the modern to just a few ways to express your inner fears. The DW show The 77 Percent examines what masculinity means for African men today.

What does it mean to be an African in the 21st century? What pressure are men under? And how do we define masculinity in the modern world anyway?

These were just some of the questions the panel was asked in the latest edition of The 77 Percent’s Street Debate in Nairobi, Kenya.

Conversations about masculinity and masculinity are not unique to the African continent. But many African societies now find themselves in an often stark conflict between traditional and modern values.

“The majority of us come from a patriarchal society,” said Charles Okumu, the moderator of the Man Enough program in Kenya, which seeks to redefine traditional roles and masculinity.

“There was a way we should act, or see how our fathers treated our mothers.”

Tradition meets modernity

In many African societies – especially in rural communities – traditions still play an important role in everyday life. Men and boys are often brought up to see the “man” as the dominant force and provider in the household amid changing social norms.

In fast-growing cities like Nairobi, it is even more difficult to keep up with modern values ​​in the face of persistent ideas of what makes a man a man.

“Some of our patriarchal paths that we inherited from our background are not really helpful in modern life,” said Okumu. “There are still some who want to behave like our fathers. But on the other hand, modernity has taught us to deal better with ourselves.”

The Kenyan influencer, radio host and comedian Eric Omondi has seen a great deal of development in Kenyan society compared to a few decades ago.

“While the roles were clearly defined back then – the man who brings the bacon home and the woman who cooks it – they no longer exist,” Omondi told DW.

Juggle expectations

As modern and traditional values ​​collide, African men, especially the younger generation, find it difficult to live up to expectations on both sides.

“There is a fight that comes from within,” said Okumu. “To want to do things that are morally right in the modern way … But there is this inner struggle of still not wanting to let go, as we saw our fathers show us the way.”

Many men still feel the pressure of their families to live up to these male “ideals”.

“The expectations are great and [often] unrealistic, “said Omondi.” From his parents’ demands that he keep paying it with his younger siblings and aging parents – aka Black Tax – to his wife or girlfriend’s need for a new hairstyle, facial and a house on a hill [while] to be emotionally present and sensitive to all of your feelings. The list goes on and on. “

Okumu believes that boys have also lagged behind in education, albeit inadvertently.

“For the past decade or so, there has been an emphasis on girl education and empowerment – which I fully support,” said Okumu.

“However, it was done at the boy’s expense, and now these boys and girls have grown up. These girls are now better informed, make more informed decisions, and make more money leading to a much more informed one [woman]? “

Focus on mental health

This discussion of masculinity also highlights the importance of the mental health of African men – an issue that remains difficult to openly discuss.

“Most African societies have an implicit need for men to ‘man-up’ – so that all the emotions a man feels should not be expressed openly or even privately,” said comedian and influencer Eric Omondi.

“Because of this, many have [men’s] Challenges are swept under the carpet and rarely discussed “

Infertility, domestic violence, and financial abuse in Omondi’s cities are just some of the many problems African men face and are reluctant to talk about, even among family and closest friends.

If left unaddressed, these issues can lead to higher rates of gender-based violence, depression, and suicide in men, Omondi said.

According to the World Health Organization (WHO), suicide rates in Africa are above the global average. Stress in men was compounded during the COVID-19 pandemic, with job losses and isolation taking their toll.

But more African men are talking about the pressures they are under.

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Resources like Okumu’s Man Enough program encourage participants to move beyond traditional gender roles.

Okumu also emphasized the importance of providing boys with good role models from a young age.

“Boys become the men they see around them,” he told DW during the street debate.

“We have to make a conscious choice to talk to our children, not because we feel that way [this or that] defines masculinity, but helps them see how easy it is to be a responsible person. “

Comedian Omondi believes that African men today can benefit from adopting values ​​from other cultures while remaining true to their roots.

“Now that the world has become a village, it’s not far-fetched to grab a little of what works from western or eastern cultures and blend it with our very rich African culture as modern men,” said Omondi.

If you are struggling with your mental health or have thoughts of suicide, don’t hesitate to seek help. Find resources for mental health services in your part of the world here:

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Men’s Health

Best Foods to Eat After a Run, According to a Dietician



Every run is a good run. Whether it’s marathon training, light jogging or sprinting, the health benefits of a higher gear are enormous. So what’s the best way to optimize it? Most people shut down their diet before running – especially what they will eat before a run or competition. This is important, of course, but what you eat after a run is just as important for recovery. The average routine after a run is usually like this: stumble through the door, sweat a bit, sit down, shower. What is missing here is the refueling phase. You have to regain what you drained.

Depending on your goals – i.e., training for a marathon or just more regular weekly mileage – your post-run diet should aim to refuel, rebuild, and rehydrate to aid the recovery process and maximize the training effect. The focus of your post-run diet should be on replenishing glycogen (stored energy), repairing the damage done to your muscles, and replacing lost nutrients and minerals such as electrolytes.

Here are three guidelines to follow when figuring out what to eat after a run:

  • Focus on complex carbohydrates to replenish glycogen stores in your liver and muscles: The recommended amount is 0.5-0.7 grams of carbohydrates per kg of body weight within 30 minutes of training – for glycogen resynthesis.
  • Replace electrolytes, minerals, and water that you’ve lost through sweat: Hydration is key as your body and muscles are mostly made up of water. A weight loss of just 2 percent through sweat can lead to reduced performance and cognitive decline. Although the sweat rate and the concentration of sodium in sweat are very individual, you should add some sodium and chloride as these are the two most important electrolytes that are lost in sweat. Also take into account plenty of water. Approximately 16 fluid ounces of H2O per pound will be lost during your run.
  • Build and Repair Your Muscles Damaged During Your Run: Adding some protein to your diet after your run has been shown to help the muscles absorb carbohydrates. Aim for 0.14-0.23 grams of protein per pound of body weight. Look for a carbohydrate to protein ratio of 3: 1 or 4: 1 within 30 minutes. Do not wait more than two hours to get back to eating.

The best foods to eat after a kickstart recovery run

1. Chocolate milk

Chocolate milk takes the top spot here because it happens to be the perfect post-run drink. It’s packed with high quality protein and those fast-digesting carbohydrates for muscle regeneration and glycogen synthesis. Low-fat chocolate milk already has a carbohydrate to protein ratio of 4: 1 and is probably the best-researched post-workout recovery option on this list for superior workout recovery benefits. Lactose intolerant? Become lactose-free and still benefit from all the advantages.

2. Greek yogurt with berries and honey

Greek yogurt is superior to traditional yogurt in that it contains much more protein – one cup provides 15 grams of protein compared to about 5 grams for the same amount of regular yogurt. Top this with mixed berries and honey for some quickly digestible carbohydrates and antioxidants for muscle recovery.

3. Eggs and toast

Each egg contains around 6-7 grams of high quality protein. Cook two or three of these in a few minutes, place them on a couple of slices of whole grain bread for high quality carbohydrates – and do the math. You are done.

4. Avocado toast with poached eggs

Start with a high-protein whole grain bread option like Dave’s Killer Bread, then mash some avocados with salt and pepper for healthy fats and some sodium and chloride for electrolytes. Top with a few poached eggs (fried or scrambled eggs is fine) for your protein.

5. Salmon, sweet potatoes, and asparagus

In addition to being a great source of protein, salmon offers post-exercise recovery benefits as it is high in healthy, anti-inflammatory omega-3 fatty acids. Combine your fish with sweet potatoes or brown rice to add some carbohydrates. Add asparagus or broccoli to round out a full post-run meal.

6. Tuna and whole grain crackers

Tuna is handy to eat anywhere after your run. I especially love these extra portable tuna bags. Tear it open and your simple 24-25 gram protein snack is ready. Combine it with some whole grain crackers for high quality carbohydrates.

7. Cottage cheese with pineapple

Cottage cheese is a great source of protein, providing both whey protein (more digestible) and casein protein (slower). One cup of cottage cheese provides 28 grams of protein – plus its sodium content helps replenish lost electrolytes. Add in a favorite fruit (I’ll use pineapple) for an extra easy carb boost.

8. English muffin or bagel with nut butter and banana

Choose a whole grain English muffin or gel for an easily digestible, high quality source of carbohydrates with some healthy fiber. Top it off with nut butter (see Nooty protein-rich nut spreads), a sliced ​​banana, and a dash of honey.

9. Protein oatmeal with blueberries and peanut butter

Oatmeal is a high quality source of carbohydrates and is rich in a soluble fiber called beta-glucan, which is beneficial for digestion and intestinal health. Prepare your oats with milk and add ½ to 1 scoop of your favorite whey protein powder. Top with blueberries and blackberries, which provide powerful antioxidant compounds called flavonoids that aid regeneration. Top it off with peanut butter for healthy fat.

10. DIY protein shake

Protein shakes have long been the staple food for regeneration after training – especially for building muscle. It’s also the perfect elixir for post-run recovery. Get creative with your shakes. There are tons of protein options (whey, plant-based, nut butters, Greek yogurt, etc.) and the fruit choices (bananas, berries, pineapples, mangoes, etc.) are also diverse. Adding extra nutrients like spinach, kale, or avocados will earn you extra points. Here’s my perfect post-run smoothie recipe:

Berry Have a good rest



Put all ingredients except protein powder in the blender and mix on a low level. Then protein powder and mix again until a smooth consistency is achieved.


  • 292 calories
  • 34g of carbohydrates
  • 25g protein
  • 7g fat

Jordan Mazur, MS, RD, is the nutrition director for the San Francisco 49ers

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