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Women’s Health

This Startup Raised $100 Million To Turbocharge Women’s Health



Tia co-founders Felicity Yost (L) and Carolyn Witte (R).


About 1 in 10 women in the United States have polycystic ovarian syndrome, but it took Carolyn Witte more than 3 years for a doctor to diagnose the disease – and even then, she did a lot of research on her own. The disease, which sometimes causes hormonal imbalance and affects metabolism, can also lead to fertility problems, diabetes, and mood disorders. After jumping around between different doctors looking for clues, Witte finally sorted all of her symptoms together with the help of a self-help forum in which other women had described their medical path. “That confronted me with the challenges of this fragmented system and how it affects women negatively,” says Witte. And their experience isn’t unique – it’s estimated that around 50-75% of women with the disease don’t know they have it. “How would healthcare look, work, feel if it were actually designed with women at the center?” She wondered. “What if it treated women as a whole people and not as parts?”

Her answer to that question is Tia, a four year old startup that combines face-to-face and virtual mentoring for women that she founded with her best friend from college, Felicity Yost. Witte, 31, and Yost, 31, are both Forbes 30 Under 30 alums. The New York-based company announced Tuesday a $ 100 million Series B led by Lone Pine Capital. Existing investors, including Threshold, Define Ventures, and Torch Capital, took part in the round, which Tia valued at $ 600 million, according to a person familiar with the deal. The capital raised by the company is the latest signal that startups, often marginalized as “women’s health” or “femtech”, are preparing for the mainstream as the wider digital health boom accelerated by the Covid-19 pandemic . Tia has raised $ 132 million to date.

One of the core tenets that made Tia so successful may seem obvious: Women are the most valuable customers in healthcare. 51% of the population are women. They are more involved in their health care than men. They also typically make 80% of health decisions for their family, according to a study in the Journal of Health Care For The Poor And Underserved. Patients can start coming for their annual visit to Tia (which is covered by every insurance plan thanks to the Affordable Care Act) and then come back at least 50% for another preventive service like psychiatry or gynecology. “Women use the healthcare system more often,” says Witte. “This is not rocket science.”

Tia is working on a membership model where members pay around $ 150 a year to access the company’s clinics, the first of which opened in New York City in 2019. All of Tia’s doctors and nurses are white-collar workers, meaning that members see the same care teams who manage everything from annual wellness visits to behavioral health to acupuncture and clinic bills for insurance. Patients have access to an app that they can use to chat with their care team, view their health records or make appointments. For doctors and nurses, Tia has developed an app to support workflows and clinical decisions that Witte compares with a medical version of Asana or G Suite. And the backend software ensures that the entire care team is on the same page.

The company generates most of its revenue from in-person and online visits, which makes the membership fee a tiny fraction, but Witte says it’s an important part of the brand and the experience. Witte likes to say that women “join” Tia, they don’t just “use” Tia. “We are a relationship-based healthcare company,” says Witte. “Our goal is to acquire and retain women for a lifetime. ”

There are moments as an early stage investor “when you have the opportunity to invest in something that is so obvious to you and for some reason the rest of the world doesn’t take it for granted,” said Emily Melton, managing partner at Threshold serves on Tia’s board of directors. “When you find these opportunities, run to them because that’s where you can reach this asymmetrical discrepancy where you get the greatest results and the greatest chance of making really meaningful change.” For them, that opportunity is women’s health. And Tia will be proof that “this is not a niche market,” she says. “Nobody questions why Glossier can be worth billions of dollars – women of course buy a lot of makeup. Women also buy a lot of health care, but there is simply no parallel to Estee Lauder. And we have to manage that. ”

“We can’t just put that information out there and then refer women to the health system they hate. That is why they fail. We really need to become the health system and actually change the way care is provided. ”

Carolyn Witte, Tia

Witte and Yost did not want to work in the healthcare sector. After meeting as a student at Cornell, Witte worked in marketing and branding at Google, while Yost moved to a hedge fund and later to product management at a data startup. After Witte’s PCOS health fear, she quit her job and decided to create a Google-like search tool for women’s health that would allow users to make better decisions and not have to travel the rabbit hole of online forums in where misinformation has the potential to run rampant. From this experience, the duo saw that there was a lot of demand, but that providing the information was not really enough. “We can’t just put that information out there and then refer women to the health system they hate. That’s why they fail, ”says Witte. “We really need to become the health system and actually change the way care is provided.”

Tia completed a $ 24 million Series A on the day the Covid-19 lockdown began in New York City. The company already had 3,000 members, but all of its income came from personal services. Policy changes soon followed, allowing doctors to bill for virtual treatments delivery, which meant Tia “essentially reinvented our business and generated revenue online,” says Witte. At the same time, the company decided that the future won’t just be virtual, especially when it comes to treating women. (After all, annual Pap smears won’t go online anytime soon.) Today, Tia delivers 60% of care online (and some services like mental health care are 100% virtual). One of the ways the company can offer care at a lower cost is by focusing on medium-sized providers – 80% of the services are provided by nurses. In combination with the software platform for automating care coordination and administrative tasks, “we can reduce our care costs per service by 40% compared to a digital family doctor’s practice,” says Witte.

Today Tia has clinics in New York City, Los Angeles and Phoenix (opening in October) with plans to expand into San Francisco by the end of the year. The company also plans to open an additional 15 clinics in 2022. If current prices apply, Tia expects to have more than 15,000 members by the end of the year, with a goal of reaching 100,000 members by the end of 2023.

As the company grows, it also begins to work with health systems through joint ventures so that women can receive specialized care that enables services such as obstetrics to be provided in a hospital rather than a clinic. In March, Tia announced an agreement with the national nonprofit Catholic healthcare system CommonSpirit to open a clinic in Arizona. Through the partnership, Tia will refer patients to the hospital’s specialty care and also gain access to CommonSpirit insurance policies. However, given the Catholic values ​​of the health system, it also raised questions about access. CommonSpirit does not perform elective abortions or in vitro fertilization, but told Fast Company that it would “always provide medically necessary care to all patients, including pregnant women,” when the deal was announced earlier this year. Witte says that despite the hospital partnerships, Tia has “total control over medical practice and the way we deliver care,” which means women are given choices.

“I think Tia should be everywhere,” said Lynne Chou O’Keefe, founder and managing partner of Define Ventures, who served as a seed investor at Tia and sits on the company’s board of directors. “We really offer these services holistically – both stationary and virtual – from puberty to menopause. And so I think we can redefine what women’s health means and what that means for your family later on. “

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Women’s Health

This non-profit is closing the gap between women and fertility awareness



Feminae Vero educates women about the truths of their reproductive health and how it relates to faith.

Mary Kate Knorr did not expect that she would stand up for the unborn child to raise awareness of the fertility of women. But the longer she worked for the cause of life, the more meaningful it made.

“I’ve seen that the pro-life movement hasn’t done enough to address the huge problem we have in our country and around the world with artificial hormonal birth control,” Knorr said in an interview with Aleteia. “That was a big gap for me – and I felt personally called to address it.”

That call led her to found Feminae Vero, a nonprofit dedicated to fertility education and other means of supporting holistic women’s health, with a particular focus on the connection between faith and health. Knorr said “Feminae Vero exists to serve, educate and evangelize girls and women about the truths of their reproductive health and their connection to our Catholic faith.”

Feminae Vero is a new company for Knorr. Her background is in politics and pro-life, and she served for many years as the executive director of Illinois Right to Life. She launched Feminae Vero in January 2021.

Women will find a wide variety of services at Feminae Vero, including the following:

  • Education about fertility
  • Doula services
  • Healing retreats
  • Representation of interests with elected officials and medical professionals

So far, the backbone of their work has been fertility education and it seems that this is the area where the organization can make the greatest impact.

Two projects that are currently in progress are particularly exciting. One of these projects is the creation of a curriculum for middle and high school girls to learn more about their reproductive health and its importance in Catholic education. This curriculum has the potential to be wonderful empowerment and usefulness for girls at an important stage of development.

As Catholics, we know that faith and honest science go hand in hand. ” said Knorr. “It is one facet of our philosophy to go ahead with science to teach girls and women about their bodies and then move on with the truths of faith to ultimately attain evangelization.”

It might seem strange to think that fertility education would lead to evangelization, but Knorr saw a real connection between the two. During her time in the pro-life movement, she made one key observation: “Most of my colleagues who have previously made an election have had a spiritual conversion in addition to their ideological one.” She said.

As they stood up for life, they also became Christians and, in many cases, Catholic. “Abortion is not entirely a logical problem,” said Knorr. “It’s a heart problem too.”

The second project is a curriculum for seminarians and clergy. “A future goal is to develop a program for seminarians and clergy that enables them to better support girls and women from a ministerial point of view”, said Knorr. This project sounds like a critical force for good: sometimes there is a discrepancy between what the church teaches about women’s health and what local clergy understand about that teaching, so this project will help bridge that gap to bridge.

There are many things in the life of modern women that are physically and spiritually toxic. Knorr hopes Feminae Vero will be a refreshingly holistic and positive resource.

“One of my main goals in founding Feminae Vero was to offer women a healing hand.” She said.

There are so many voices in society today who have deeply hurt women by lying to them about their origins and God’s plan for their bodies. Through our healing retreats and the service and education we want to offer women, our goal is to take women by the hand and initiate them into a healing process.

Ultimately, that healing comes from Christ. “It is the Lord who does the healing,” she explains.

That is why we place so much emphasis on evangelization as the primary goal. We believe that when shared with prayer and compassion, the truth leads women to Jesus Christ – and once they meet the Lord, their healing will be inevitable.

Knorr wants women to know that God created them with profound purpose and purpose. “The objectification and abuse of women in our culture is a result of human decline,” she explains, “but the theology of the body of John Paul II tells us that we are meant for more.”

Her goal for Feminae Vero is to help women discover that purpose and intention. She says, “Women can find such immense healing in the arms of Jesus Christ.”

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Women’s Health

Task force tackles problems that slow women’s success in workforce | Business News



Cora Faith Walker, Chief Policy Officer of St. Louis County Executive Dr. Sam Page, speaking at a community meeting on Tuesday. September 14, 2021. She leads the advancement of the District Board’s political priorities by providing an integrated approach to policy development and external engagement.

Childcare. Wage gaps. Education. Health care.

These topics were included during a town hall in Florissant on Tuesday, September 14th, to gather input from local women on topics and factors preventing them from fully participating, moving forward, or being successful among the workforce.

The lunchtime event was organized by United Women’s Empowerment (United WE) and the Missouri Women’s Economic Development Task Force at the city’s Civic Center.

Wendy Doyle, United WE CEO, said the organization is hosting a number of these town halls across the state to provide policy recommendations to leaders and lawmakers that will be sent to them in late 2021.

She said her organization’s goal is to collect the qualitative data from women to link it to quantitative research on working women in Missouri. Some of this data includes statistics such as that 44% of all Missouri counties have no recognized childcare facilities and that of the total Missouri women population, 15.4% are below the poverty line, compared with 12.9% of men. The organization also found that 18% of Missourians living in poverty were under 18 years of age.

Wendy Doyle, United WE CEO, said

“Above all, we wanted to have informed conversations as we approach the pandemic recovery because we know women have been severely affected.” Wendy Doyle, CEO of United WE, called. “And we just want to hear their stories.”

Dawn Gipson, Diversity Director at Centene, spoke during the small group sessions about how the pandemic is doing for their truly enlarged women lifting heavy loads both outside and inside the home. She also noted that people may be scared of going back to work after working from home for over a year.

“So there is this fear of going back to the office, but the focus is on ‘We need to get back to normal,'” she said, noting that women and people of color may not want to interact on a daily basis with people who are not tolerant or respectful of people’s identity.

Cora Faith-Walker lives in Ferguson and is Chief Policy Officer of the St. Louis County Executive’s Office. She agreed with Gipson and said the shutdown was so much more than just a shutdown.

“People think we can just snap our fingers and go back to 2019,” she said, adding that she almost felt like she forgot how to small talk while working remotely Office involved.

Dawn Gipson

Dawn Gipson

Finally, the small groups ended their conversation for a full group discussion that addressed the main barriers encountered during the small discussions: access to affordable childcare; same salary; Access to adequate health care; Access to equity; Teach children at home or help with their virtual education; and try to keep the household together even when working outside the home.

“Above all, we wanted to have informed conversations as we approach the pandemic recovery because we know women have been severely affected,” said Wendy Doyle, CEO of United WE. “And we just want to hear their stories.”

United WE’s November report said that due to the decline in the industry during the COVID-19 pandemic, Missouri could potentially lose 48% of its childcare offering, meaning there is only one place available in a licensed daycare for six children.

Faith-Walker later addressed the challenges faced by the county executive in obtaining pandemic aid to childcare providers.

“Another type of challenge we had with vendors was probably the amount of technical support that was sometimes required to take advantage of opportunities like the PSA programs,” she said.

The organization held two talks before Tuesday – one in Joplin and one in Sedalia. Several others are planned, including October 6 in Kansas City; October 14 in Kirksville; and October 28th, held virtually, and will highlight the needs of women of color.

For more information or to register, visit

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Women’s Health

Notts dad created emotion posters and wrote book after son suffered mental health problems during pandemic



A father of three from Nottingham has set a goal of raising £ 10,000 this year to buy Christmas gifts for cared children.

David Rogers, 50, first started his charity mission when his son suffered from mental symptoms during the pandemic and felt he wanted to do something to help other children who have no one to talk to.

The designer, who lives near Newark and owns a shop in Nottingham city center, first set out to create emotional posters to help young people open up.

David Rogers has his own children’s book “Have You Heard of Jelly Bean Juice? to raise money for children in care

“During the pandemic, our son Milo, who is 10 years old, had some mental health problems,” explains David.

“He was able to open up to me and we got support, but I thought of other children who may not be able to speak easily, or their parents who, through no fault of their own, are not.” sure how to communicate about these things.

“We set out to research and design posters that would help children point to the faces that are sad or angry, that most reflect their feelings, just to start a conversation.

“We sold them to raise some money for charity, but we also gave them away to schools, parents, teachers and children.

“They have had a storm and we have had really great feedback on how they have helped kids get into conversation, even if it’s the smallest kind, it’s a start and hopefully it will make a difference.

“We have now also made posters for teenagers.”

David and his company created posters to help children identify their emotions and speak

David and his company created posters to help children identify their emotions and speak

David’s charity efforts began a few years ago when he decided to raise money for children in social institutions on Christmas Day. He would get their Christmas lists and go to work raising the money to fulfill them.

Last year he was able to help three homes, but this year he has bigger ambitions and has published his own children’s book to pay for Christmas gifts in 10 different children’s homes.

“For the past 4 years I have tried to give children a wonderful Christmas Day in social institutions. They are asked to give me a list of how lucky most children are, and then I use the money to buy gifts. We also use whatever is left to help blackboards, women’s shelters and gifts, toiletries and groceries in the run up to Christmas.

“I helped a children’s home for the first three years, last year I managed to help three, but this year my dream is to help ten.”

To achieve his goal, David needed a plan – and then he remembered a children’s story he had written that languished on his laptop.

“I wrote the story for my son for fun, but I’m a designer, not a writer, so I’ve never done anything with it,” says David, who is also the father of Lewis, 16, and Charlie, 6.

“But when I was thinking about how to raise money, the book seemed like a good idea because I knew I could have it designed and printed through my business, keep everything local, and not pass these costs on.

“It has been produced to a really high standard, is beautifully illustrated and printed in Nottingham, and every single penny that is raised goes straight to the charity campaign.”

The book, Have You Heard of Jelly Bean Juice? was inspired by bath times with his son when they mixed up different hand washes, resulting in strange and wonderful colors and a mixture that smelled like jelly beans.

Ever heard of Jelly Bean Juice?  Is for sale to raise money for cared children this Christmas

Ever heard of Jelly Bean Juice? Is for sale to raise money for cared children this Christmas

“It’s a bit of fun with a group of animal lovers at the center of a party, including a Siberian moose named Bartholomew. At one point an accident happens and jelly bean juice is spilled all over the place. Then jelly bean juice is created and one of the guests decides Mindy, whose father’s name is Mr Big Shot, that they can market and sell it. “

David and his wife Annabelle have been selling the books through word of mouth and their Instagram accounts for two months and have already raised £ 6,500.

But David wants to hit his £ 10,000 goal by the end of November.

“I firmly believe that these children can have the same experiences at Christmas as other children and I want to help more,” he says, a crucial time for women fleeing their homes with children. We will also support boards and, if possible, charities for the homeless. “

David’s wife Annabelle, who is also a designer, has supported him with all aspects of publishing and selling the book through her popular Instagram account @designermumetc and David himself can be found at @shopperdave_.

The book costs 8 pounds including postage and packaging and is already on its way all over the world.

“We got two orders from Florida, that’s great, and we’ve now sold around 300 books in total.

“It was very important to me to create something good quality so that for a charity donation people would get a really nice product and so far the buyers seem to love the book which is a good feeling.

“But it will feel better when I reach my goal and can give these children a Merry Christmas in 10 social institutions. That is the most important thing.”

As part of their charity work, David and his company also produce luxury tea towels with maps of popular UK vacation destinations such as North Norfolk, and they also sell the Emotions posters for children and teenagers.

Have you heard of Jelly Bean Juice? Go to Instagram and send a message to @designermumetc or @shopperdave_

Or send an email to

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